Competitive Analysis

Product/Service % of business Strength Weakness Competitor A Competitor B Importance to Client
Importance to client 1=high / 5=low
Paging 2% National in scope, centralize client support Carrier support is limited. USA Mobility None 5
Cellular Voice Plans 24.5% National in scope, full understanding of all carriers offerings Limited only by the carrier Carrier Other wireless agencies 3
Mobile Data, BlackBerry 15% Complete Solution Deployment to Help Desk None Carrier Other wireless agencies 4
GPS Tracking and Location 7.5% Multiple selections, full service and national in scope None Carrier GPS Provider 5
Managed Wireless / WEMS 4.5% Carrier relationships, One Source software Carrier access to billing is slow Other TEMS operators None 5
Employee Value Program (EVP) 32% National in scope, web based solutions, centralize support Carrier are slow to work with Carrier None 4
Technical Support 5.5% National in scope, very specialized, quick to respond None Other technical support companies None 5
Accessories 9% Complete source online and in store None Retail locations Internet 3